‘Shit is not a cool brand’ is a poster campaign created by creative agency Kitchen Prague to inform dog owners to clean up after their dogs.
The chance that you ever stepped into a pile of sh*t is pretty big. And we all hate having dirty shoes! So shit-ifing iconic brands grabs peoples attention, telling them: Shit is not a cool brand, clean up after your dog! Don’t know if Adidas, Nike and Asics are too happy with this, but it does bring across the message!
All images © Kitchen Prague – Website