This year Air Canada is celebrating its 75th birthday, so they asked Karim Zariffa to show case air hostess costume over their life.
The costumes are nice, but take a look at all those animations going on around it!
That was the only brief I got, so I produced and directed these videos. Again with the in camera trick effects and a lot of object building, I came up with this all reel made installation. Definitely the funnest part was the big modular numbers and the frame reveal system for the mannequin. The air hostess, was shot separately from the rest, then all the numbers where in the same shoot, activate by ropes and pulls and wind. The air plane spot was all shot year per year and then matched together.
Video © Daniel Karim Zariffa – Website